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Case
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Reference no. 9-598-046
Published by: Harvard Business Publishing
Published in: 1997
Length: 30 pages
Data source: Field research

Abstract

A successful turnaround global farm machinery company is attempting to redefine its role in the global food system and develop a strategic plan for the company.; To provide a perspective of the changing role of a farm machinery company in a global food system.

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Abstract

A successful turnaround global farm machinery company is attempting to redefine its role in the global food system and develop a strategic plan for the company.; To provide a perspective of the changing role of a farm machinery company in a global food system.

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