Product details

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Case
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Reference no. 9-598-048
Subject category: Entrepreneurship
Published by: Harvard Business Publishing
Originally published in: 1997
Version: 3 May 1999
Length: 21 pages
Data source: Field research

Abstract

Dr. Franklin Lowe is CEO of a new kind of company in a new kind of industry - medical foods. He must select a business model and partners that will help make this a viable business.
Location:
Size:
20 employees, USD1 million revenues
Other setting(s):
1997

About

Abstract

Dr. Franklin Lowe is CEO of a new kind of company in a new kind of industry - medical foods. He must select a business model and partners that will help make this a viable business.

Settings

Location:
Size:
20 employees, USD1 million revenues
Other setting(s):
1997

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