Subject category:
Production and Operations Management
Published by:
Harvard Business Publishing
Length: 24 pages
Data source: Field research
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Abstract
Display Technologies, Inc (DTI) is a new joint venture between Toshiba and IBM Japan that is manufacturing the most advanced form of flat panel displays. With success in achieving significant production volumes, DTI has been asked to double its output as quickly as possible. Mr Shima, DTI's president, must decide among three options, each of which has immediate and long-term strategic consequences.
About
Abstract
Display Technologies, Inc (DTI) is a new joint venture between Toshiba and IBM Japan that is manufacturing the most advanced form of flat panel displays. With success in achieving significant production volumes, DTI has been asked to double its output as quickly as possible. Mr Shima, DTI's president, must decide among three options, each of which has immediate and long-term strategic consequences.