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Case
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Reference no. 9-897-132
Subject category: Entrepreneurship
Published by: Harvard Business Publishing
Originally published in: 1997
Version: 23 December 1997
Length: 17 pages
Data source: Field research

Abstract

Traces the development and strategic changes of a venture-funded start- up that runs into trouble when health care reimbursement policies change radically. With the help of its board, the company develops a new strategy, becomes profitable, and makes a public offering. The second wave of changes introduced by Clinton health care initiatives create the need for strategic reevaluation and operational changes.; Focus is on building flexibility to manage through industry structural changes, managing growth and expectations, and building a sustainable organization. Succession is a secondary issue.
Location:
Industry:
Size:
Start-up, employees 4,000, USD192 million revenues
Other setting(s):
1996

About

Abstract

Traces the development and strategic changes of a venture-funded start- up that runs into trouble when health care reimbursement policies change radically. With the help of its board, the company develops a new strategy, becomes profitable, and makes a public offering. The second wave of changes introduced by Clinton health care initiatives create the need for strategic reevaluation and operational changes.; Focus is on building flexibility to manage through industry structural changes, managing growth and expectations, and building a sustainable organization. Succession is a secondary issue.

Settings

Location:
Industry:
Size:
Start-up, employees 4,000, USD192 million revenues
Other setting(s):
1996

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