Product 44510 (U9704C) has no authors
Published in:
"Harvard Management Update",
1997
Published by:
Harvard Business Publishing
Length: 2 pages
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Abstract
Managers should focus on the substance, not just the show, of business presentations. The effectiveness of your communication is going to depend on the logic with which you make your argument. Five forms of argumentative strategies are outlined, and seven valuable questions are provided for evaluating the logic and evidence that go into e-mails, memos, and presentations.
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Abstract
Managers should focus on the substance, not just the show, of business presentations. The effectiveness of your communication is going to depend on the logic with which you make your argument. Five forms of argumentative strategies are outlined, and seven valuable questions are provided for evaluating the logic and evidence that go into e-mails, memos, and presentations.