MacTemps: Building Commitment in the Interim Workforce

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Case

Reference no. 9-497-005

Subject category: Human Resource Management / Organisational Behaviour

Authors: Jeffrey L Bradach (Harvard Business School); Nicole Sackley (Harvard Business School)

Published by: Harvard Business Publishing

Originally published in: 1996

Version: 6 January 1997

Length: 20 pages

Data source: Field research

Topics: Careers and career planning; Human resources management; Organizational design; Personnel management

Share a link: https://casecent.re/p/44675

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Abstract

MacTemps is a provider of temporary workers skilled in computer graphics and database management. Unlike many temporary agencies that treat temps as a commodity, MacTemps has attempted to build relationships with temps through offering benefits and training. This case explores the pros and cons of this strategy by presenting data on the underlying economics of the arrangement and the characteristics of the temp force. The teaching purpose is to discuss the economics of contingent work arrangements, strategies for building relationships with workers/temps, strategies for staffing firms in highly competitive environments, and the changing social contract between people and organizations.