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Case
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Reference no. 9-697-004
Subject category: Production and Operations Management
Authors: Harry Bowen (Vlerick Business School); Jennifer Kochman (Harvard Business School); Sylvie Ryckebusch (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1996
Version: 12 July 1996
Length: 25 pages
Data source: Field research
Topics: Business growth; Growth strategy; Leveraged buyouts; Machinery; Manufacturing; Marketing strategy; Production; Sales
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Abstract

Two recent MBA graduates acquire a small and ailing metal machining company that had manufactured small aerospace components. Through clever application of state-of-the-art manufacturing, engineering, and marketing/sales concepts, they turned the company into a growing and profitable business. The owners must now decide what new business opportunities to undertake given that they have achieved market share leadership in their niche.
Location:
New York
Industries:
Aerospace; Manufacturing
Size:
75 employees, USD20 million revenues
Other setting(s):
1996
Teaching note
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Reference no. 5-604-068
Subject category: Production and Operations Management
Authors: Steven J Spear (Harvard Business School); Marilyn Matis (Harvard Business School); Courtney Purrington (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2004
Version: 2 February 2004
Length: 14 pages
Data source: Published sources
View full details

About

Abstract

Two recent MBA graduates acquire a small and ailing metal machining company that had manufactured small aerospace components. Through clever application of state-of-the-art manufacturing, engineering, and marketing/sales concepts, they turned the company into a growing and profitable business. The owners must now decide what new business opportunities to undertake given that they have achieved market share leadership in their niche.

Settings

Location:
New York
Industries:
Aerospace; Manufacturing
Size:
75 employees, USD20 million revenues
Other setting(s):
1996

Related

Teaching note
-
Reference no. 5-604-068
Subject category: Production and Operations Management
Authors: Steven J Spear (Harvard Business School); Marilyn Matis (Harvard Business School); Courtney Purrington (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2004
Version: 2 February 2004
Length: 14 pages
Data source: Published sources
View full details