Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 2 August 2017
Length: 18 pages
Data source: Field research
Abstract
Focuses on the difficulty established companies face when confronted with disruptive technological innovations. The power that their prior asset investments, their cost structures, and their customers have in constraining their investment and innovation decisions are clearly illustrated. Rewritten version of an earlier case.
Location:
Industries:
Size:
USD10 billion revenues
Other setting(s):
1987-1989
Subject category:
Production and Operations Management
Published by:
Harvard Business Publishing
Length: 10 pages
Spanish language
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 22 April 2003
Length: 21 pages
Data source: Field research
About
Abstract
Focuses on the difficulty established companies face when confronted with disruptive technological innovations. The power that their prior asset investments, their cost structures, and their customers have in constraining their investment and innovation decisions are clearly illustrated. Rewritten version of an earlier case.
Settings
Location:
Industries:
Size:
USD10 billion revenues
Other setting(s):
1987-1989
Related
Subject category:
Production and Operations Management
Published by:
Harvard Business Publishing
Length: 10 pages
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 22 April 2003
Length: 21 pages
Data source: Field research