Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Management article
-
Reference no. 96403
Published by: Harvard Business Publishing
Published in: "Harvard Business Review", 1996

Abstract

Many U.S. managers want to enlist their suppliers in their efforts to develop products faster and to reduce manufacturing costs. But they have wondered whether they can have the sort of mutually supportive relationship that characterizes manufacturers and suppliers in a Japanese keiretsu. Chrysler Corp. shows that the model can indeed be adapted successfully. Chrysler''s relationship with its suppliers used to be one of mutual distrust and suspicion. At the end of the 1980s, however, dire financial straits convinced the company that it had to rethink its supplier relations. The resulting new model has played a major role in Chrysler''s stunning revival.

About

Abstract

Many U.S. managers want to enlist their suppliers in their efforts to develop products faster and to reduce manufacturing costs. But they have wondered whether they can have the sort of mutually supportive relationship that characterizes manufacturers and suppliers in a Japanese keiretsu. Chrysler Corp. shows that the model can indeed be adapted successfully. Chrysler''s relationship with its suppliers used to be one of mutual distrust and suspicion. At the end of the 1980s, however, dire financial straits convinced the company that it had to rethink its supplier relations. The resulting new model has played a major role in Chrysler''s stunning revival.

Related