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Case
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Reference no. 9-696-065
Published by: Harvard Business Publishing
Originally published in: 1995
Version: 23 April 1997
Length: 17 pages
Data source: Field research

Abstract

Indian apparel exports are enjoying considerable success in the international markets. However, the future is uncertain owing to impending technological, regulatory, and market changes. This case explores the long lead times for sourcing apparel from India and provides situational context for students to explain this phenomenon.
Location:
Industry:
Size:
USD3 billion revenues

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Abstract

Indian apparel exports are enjoying considerable success in the international markets. However, the future is uncertain owing to impending technological, regulatory, and market changes. This case explores the long lead times for sourcing apparel from India and provides situational context for students to explain this phenomenon.

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Location:
Industry:
Size:
USD3 billion revenues

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