Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Length: 22 pages
Data source: Field research
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Abstract
Provides an overview of the U.S. gambling industry and the rapid expansion of gambling beyond Nevada and New Jersey since 1988. Focuses on Harrah''s, a traditional top-tier casino company, which was the first to aggressively expand into emerging gaming markets and which needs to consider how best to sustain its competitive position.; To analyze the sustainability of competitive advantage in a changing industry.
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Abstract
Provides an overview of the U.S. gambling industry and the rapid expansion of gambling beyond Nevada and New Jersey since 1988. Focuses on Harrah''s, a traditional top-tier casino company, which was the first to aggressively expand into emerging gaming markets and which needs to consider how best to sustain its competitive position.; To analyze the sustainability of competitive advantage in a changing industry.