Product details

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Published by: Harvard Business Publishing
Originally published in: 1994
Version: 14 July 1994
Length: 17 pages
Data source: Field research

Abstract

Nike and Reebok, the two largest athletic footwear companies, look to contractors in Asia to manufacture their shoes. Sourcing from Asia offers advantages of low cost and flexibility, but raises questions about human rights and corporate responsibility. How Nike and Reebok have addressed these questions is the focus of this case.
Location:
Industry:
Size:
USD11 billion revenues
Other setting(s):
1994

About

Abstract

Nike and Reebok, the two largest athletic footwear companies, look to contractors in Asia to manufacture their shoes. Sourcing from Asia offers advantages of low cost and flexibility, but raises questions about human rights and corporate responsibility. How Nike and Reebok have addressed these questions is the focus of this case.

Settings

Location:
Industry:
Size:
USD11 billion revenues
Other setting(s):
1994

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