Levi Strauss & Co: Global Sourcing (A)

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Case

Reference no. 9-395-127

Subject category: Ethics and Social Responsibility

Authors: Lynn Sharp Paine; Jane Palley Katz

Published by: Harvard Business Publishing

Originally published in: 1994

Version: 27 February 1997

Length: 29 pages

Data source: Published sources

Topics: Country analysis; Foreign investment; International business; Business ethics; Brands; Sourcing; Labor management teams; Decision making; Trade

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Abstract

In 1993, senior managers at Levi Strauss & Co, the world's largest brand-name apparel manufacturer, were deciding whether the company should have a business presence in China, given the human rights and other problems there. The China Policy Group has been asked to use the company's 'principled reasoning approach' to make a recommendation based on the company's ethical values and newly-adopted global sourcing guidelines.

Location:

China

Industry:

Apparel accessories

Size:

USD5.6 billion revenues, 36,000 employees

Other setting(s):

1992-1993