Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 10 January 2000
Length: 16 pages
Data source: Field research
Abstract
In 1987, two European rivals - Asea AB of Sweden and BBC Brown Boveri Ltd of Switzerland - merged to form Asea Brown Boveri. The new company employed 150,000 employees in 850 legal entities operating in 140 countries. The case describes the challenges facing Percy Barnevik - the organization's leader - and how he resolved those challenges through staffing, communicating priorities, new structural alignments, and information and reporting systems.
Location:
Industries:
Size:
USD27 billion revenues, 200,000 employees
Other setting(s):
1987-1991
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 19 January 1994
Length: 8 pages
Spanish language
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 10 January 2000
Length: 15 pages
Data source: Field research
About
Abstract
In 1987, two European rivals - Asea AB of Sweden and BBC Brown Boveri Ltd of Switzerland - merged to form Asea Brown Boveri. The new company employed 150,000 employees in 850 legal entities operating in 140 countries. The case describes the challenges facing Percy Barnevik - the organization's leader - and how he resolved those challenges through staffing, communicating priorities, new structural alignments, and information and reporting systems.
Settings
Location:
Industries:
Size:
USD27 billion revenues, 200,000 employees
Other setting(s):
1987-1991
Related
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 19 January 1994
Length: 8 pages
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 10 January 2000
Length: 15 pages
Data source: Field research