Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 10 August 1998
Length: 22 pages
Data source: Field research
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Abstract
Newell is a USD1.5 billion manufacturer and distributor of low-tech home and hardware products, geared to serve volume purchasers. In 1992, Newell is considering two approaches to expand its current product line with the acquisitions of Sanford Corp., a USD140 million manufacturer and marketer of writing instruments and office supplies, and Levolor, a USD180 million manufacturer of window blinds. The case focuses on Newell's enduring corporate strategy as a guide for selecting appropriate acquisitions to grow the company.
Location:
Industries:
Size:
116,800 employees, USD1.25 billion sales
Other setting(s):
1991-1992
About
Abstract
Newell is a USD1.5 billion manufacturer and distributor of low-tech home and hardware products, geared to serve volume purchasers. In 1992, Newell is considering two approaches to expand its current product line with the acquisitions of Sanford Corp., a USD140 million manufacturer and marketer of writing instruments and office supplies, and Levolor, a USD180 million manufacturer of window blinds. The case focuses on Newell's enduring corporate strategy as a guide for selecting appropriate acquisitions to grow the company.
Settings
Location:
Industries:
Size:
116,800 employees, USD1.25 billion sales
Other setting(s):
1991-1992