Eastwind Trading Co. (A) - The Case Centre

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Case

Reference no. 9-393-119

Subject category: Entrepreneurship

Authors: M Gershun (Harvard Business School); Hamish Stevenson (Oxford Said Business School Limited)

Published by: Harvard Business Publishing

Originally published in: 1993

Version: 24 January 1994

Length: 13 pages

Data source: Field research

Topics: Venture capital; Entrepreneurship; Development stage enterprises

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Abstract

Two professional women are contemplating a business venture. They must assess the nature of the opportunity, what options it opens if they are to pursue the venture, and how they might finance the new business. A rewritten version of an earlier case.

Location:

Kansas

Industry:

Jewelry

Size:

2 employees

Other setting(s):

1990-1991