Jack Welch: General Electric's Revolutionary

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Case

Reference no. 9-394-065

Subject category: Strategy and General Management

Authors: Joseph L Bower (Harvard Business School)

Published by: Harvard Business Publishing

Originally published in: 1993

Version: 12 April 1994

Length: 22 pages

Data source: Published sources

Topics: Leadership; Change management; Corporate strategy; Organizational change; Acquisition; Transformations; Investment portfolio management; Leadership styles; Organizational culture; Managing careers

Share a link: https://casecent.re/p/45949

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Abstract

Describes the work of Jack Welch as CEO of General Electric from 1981 to 1992, focusing particularly on his transformation of the company's portfolio through extensive dispositions and acquisitions and the company's culture through a mandated process called 'work out'. To a considerable extent, the case tells the story in Welch's own words drawing on earlier cases on Welch prepared by Richard Hammermesh and Frank Aguilar, as well as a 1991 interview with Welch in the Harvard Business Review and an article in Fortune, 'GE Keeps Those Ideas Coming'.

Location:

United States