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Case
-
Reference no. 9-391-189
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 2 October 1993
Length: 13 pages
Data source: Published sources
Topics: Corporate strategy; Market share; Competition; Industry analysis
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Abstract

Describes the pet food industry in the mid-eighties prior to the breakout of a major competitive battle as manufacturers fight for share. Illustrates how when there are benefits to play in multiple markets, competitors will take action in one market to preserve their position in other markets. An example of multimarket competitive interaction. Covers competitor analysis and prediction, and economies of scope.
Location:
United States
Other setting(s):
1986
Teaching note
-
Reference no. 5-391-276
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 12 December 1995
Length: 13 pages
View full details
Case
-
Reference no. 9-312-S03
Spanish language
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 2 October 1993
Revision date: 11-Apr-2019
Length: 14 pages
Data source: Published sources
Topics: Industry analysis; Market share; Competition; Corporate strategy; Cost benefit analysis; Forecasting; Financial markets; Business ownership
View full details
Compact case
Supplement
-
Reference no. 9-391-195
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 3 August 1995
Length: 1 pages
Data source: Published sources
Topics: Corporate strategy; Competition; Competitive bidding
View full details
Compact case
Supplement
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Reference no. 9-391-196
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 1 October 1993
Length: 2 pages
Data source: Published sources
Topics: Corporate strategy; Competition; Industry analysis
View full details
Compact case
Supplement
-
Reference no. 9-391-197
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 15 November 1993
Length: 2 pages
Data source: Published sources
Topics: Corporate strategy; Competition; Competitive bidding
View full details

About

Abstract

Describes the pet food industry in the mid-eighties prior to the breakout of a major competitive battle as manufacturers fight for share. Illustrates how when there are benefits to play in multiple markets, competitors will take action in one market to preserve their position in other markets. An example of multimarket competitive interaction. Covers competitor analysis and prediction, and economies of scope.

Settings

Location:
United States
Other setting(s):
1986

Related

Teaching note
-
Reference no. 5-391-276
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 12 December 1995
Length: 13 pages
View full details
Case
-
Reference no. 9-312-S03
Spanish language
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 2 October 1993
Revision date: 11-Apr-2019
Length: 14 pages
Data source: Published sources
Topics: Industry analysis; Market share; Competition; Corporate strategy; Cost benefit analysis; Forecasting; Financial markets; Business ownership
View full details
Compact case
Supplement
-
Reference no. 9-391-195
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 3 August 1995
Length: 1 pages
Data source: Published sources
Topics: Corporate strategy; Competition; Competitive bidding
View full details
Compact case
Supplement
-
Reference no. 9-391-196
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 1 October 1993
Length: 2 pages
Data source: Published sources
Topics: Corporate strategy; Competition; Industry analysis
View full details
Compact case
Supplement
-
Reference no. 9-391-197
Subject category: Strategy and General Management
Authors: David J Collis (Harvard Business School); Toby Stuart (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1991
Version: 15 November 1993
Length: 2 pages
Data source: Published sources
Topics: Corporate strategy; Competition; Competitive bidding
View full details