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Management article
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Reference no. 93208
Published by: Harvard Business Publishing
Published in: "Harvard Business Review", 1993

Abstract

Day after day, CFOs and investors alike make decisions based on the principles of modern financial theory. Developed in the decades after World War II, these theories began as isolated academic concepts. Today they shape our corporations. Now the thinking is changing. As a result of the increasing globalization of the markets and the increased technological firepower of its participants, there is both a pragmatic and philosophical attack being waged against both the efficient market hypothesis and the capital asset pricing model. As such, the benchmarks and yardsticks that used to matter to managers--such as the well-known measure of stock price volatility, beta, and the ubiquitous credit rating- -are now in question. There are, however, only the sketchy outlines of the new philosophies and practices that might eventually become post- modern theory.

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Abstract

Day after day, CFOs and investors alike make decisions based on the principles of modern financial theory. Developed in the decades after World War II, these theories began as isolated academic concepts. Today they shape our corporations. Now the thinking is changing. As a result of the increasing globalization of the markets and the increased technological firepower of its participants, there is both a pragmatic and philosophical attack being waged against both the efficient market hypothesis and the capital asset pricing model. As such, the benchmarks and yardsticks that used to matter to managers--such as the well-known measure of stock price volatility, beta, and the ubiquitous credit rating- -are now in question. There are, however, only the sketchy outlines of the new philosophies and practices that might eventually become post- modern theory.

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