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Management article
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Reference no. 93311
Published by: Harvard Business Publishing
Published in: "Harvard Business Review", 1993

Abstract

The more business ethics secures its status in campuses across the country, the more bewildering it appears to actual managers. It''s not that managers dislike the idea of doing the right thing. As the author argues, far too many business ethicists just haven''t offered them the practical advice they need. After some initial stumbles, however, ethicists have begun to get their hands dirty and seriously consider the costs of doing the right thing. Finally, a new business ethics is emerging that acknowledges and accepts the messy world of mixed motives. As a result, novel concepts are springing up: moderation, pragmatism, and minimalism, among others. In each case, the practical analyses offered are not as important as the commitment to converse with real managers in a language relevant to the world they inhabit and the problems they face.

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Abstract

The more business ethics secures its status in campuses across the country, the more bewildering it appears to actual managers. It''s not that managers dislike the idea of doing the right thing. As the author argues, far too many business ethicists just haven''t offered them the practical advice they need. After some initial stumbles, however, ethicists have begun to get their hands dirty and seriously consider the costs of doing the right thing. Finally, a new business ethics is emerging that acknowledges and accepts the messy world of mixed motives. As a result, novel concepts are springing up: moderation, pragmatism, and minimalism, among others. In each case, the practical analyses offered are not as important as the commitment to converse with real managers in a language relevant to the world they inhabit and the problems they face.

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