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Reference no. 9-592-011
Subject category: Marketing
Published by: Harvard Business Publishing
Published in: 1991

Abstract

Describes how the new product development program is most efficiently managed.; to make student aware of resource options and develop skills in trade- off of costs/benefit of each.

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Abstract

Describes how the new product development program is most efficiently managed.; to make student aware of resource options and develop skills in trade- off of costs/benefit of each.

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