Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 31 August 1992
Length: 12 pages
Data source: Field research
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Abstract
American Airlines' strategy in the 1990s calls for continued growth, improvements in customer service, and cost reduction. Central to cost reduction efforts is the need to contain labor costs. After having signed a very expensive new contract with its pilots' union in early 1991, American is now faced with the challenge of increasing productivity and controlling costs for its other employee groups.
Location:
Industry:
Size:
Large, USD9 billion revenues
Other setting(s):
1980-1990
Subject category:
Human Resource Management / Organisational Behaviour
Published by:
Harvard Business Publishing
Version: 31 August 1992
Length: 13 pages
Data source: Field research
About
Abstract
American Airlines' strategy in the 1990s calls for continued growth, improvements in customer service, and cost reduction. Central to cost reduction efforts is the need to contain labor costs. After having signed a very expensive new contract with its pilots' union in early 1991, American is now faced with the challenge of increasing productivity and controlling costs for its other employee groups.
Settings
Location:
Industry:
Size:
Large, USD9 billion revenues
Other setting(s):
1980-1990
Related
Subject category:
Human Resource Management / Organisational Behaviour
Published by:
Harvard Business Publishing
Version: 31 August 1992
Length: 13 pages
Data source: Field research