Published by:
Harvard Business Publishing
Length: 10 pages
Share a link:
https://casecent.re/p/46982
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
This hypothetical case, set in 1995, excerpts part of Dominion-Swann (DS) Industries'' employee handbook. In 1990 DS implemented a personnel program using the latest advances in surveillance technology and subliminal persuasion to increase productivity and sales. Joseph Moderow, senior vice president and general counsel, UPS; Shoshana Zuboff, associate professor, Harvard Business School; Bill Howard, vice president of information technology, Bechtel Corp.; and Karen Nussbaum, executive director of 9 to 5, National Association of Working Women, discuss DS''s use of technology to support and control employees.
About
Abstract
This hypothetical case, set in 1995, excerpts part of Dominion-Swann (DS) Industries'' employee handbook. In 1990 DS implemented a personnel program using the latest advances in surveillance technology and subliminal persuasion to increase productivity and sales. Joseph Moderow, senior vice president and general counsel, UPS; Shoshana Zuboff, associate professor, Harvard Business School; Bill Howard, vice president of information technology, Bechtel Corp.; and Karen Nussbaum, executive director of 9 to 5, National Association of Working Women, discuss DS''s use of technology to support and control employees.