Subject category:
Human Resource Management / Organisational Behaviour
Published by:
Harvard Business Publishing
Version: 26 September 1989
Length: 7 pages
Data source: Published sources
Abstract
Describes the challenge of creating, communicating, and committing to a 'vision' for an organization. Visions are characterized as a critical building block for stimulating a successful major change in an organization. Considers characteristics of a good vision, an effective visionary, and a process for giving commitment to a vision.
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Abstract
Describes the challenge of creating, communicating, and committing to a 'vision' for an organization. Visions are characterized as a critical building block for stimulating a successful major change in an organization. Considers characteristics of a good vision, an effective visionary, and a process for giving commitment to a vision.