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Case
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Reference no. 9-288-049
Subject category: Finance, Accounting and Control
Authors: Kevin F. Rock (Massachusetts Institute of Technology)
Published by: Harvard Business Publishing
Originally published in: 1988
Version: 21 March 1988
Length: 9 pages
Data source: Published sources
Topics: Advertising; Financial management; Health; Mergers & acquisitions; R&D
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Abstract

Considers takeover defenses erected by Richardson-Vicks. The objective is to determine whether these defenses can by breached by a determined suitor, like Unilever.
Industries:
Pharmaceuticals; Retail trade
Size:
USD1 billion sales
Other setting(s):
1985
Case
-
Reference no. 9-288-048
Subject category: Finance, Accounting and Control
Authors: Kevin F Rock (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1988
Version: 15 January 1993
Length: 11 pages
Data source: Published sources
Topics: Financial management; Advertising; R&D; Health; Crisis management; Acquisition
View full details
Supplement
-
Reference no. 9-208-S25
Spanish language
Subject category: Finance, Accounting and Control
Authors: Kevin F. Rock (Massachusetts Institute of Technology)
Published by: Harvard Business Publishing
Originally published in: 1988
Version: 21 March 1988
Revision date: 9-May-2019
Length: 9 pages
Data source: Published sources
Topics: Acquisition; Acquisitions; Advertising; Financial management; Health; Mergers; Mergers & acquisitions; R&D
View full details

About

Abstract

Considers takeover defenses erected by Richardson-Vicks. The objective is to determine whether these defenses can by breached by a determined suitor, like Unilever.

Settings

Industries:
Pharmaceuticals; Retail trade
Size:
USD1 billion sales
Other setting(s):
1985

Related

Case
-
Reference no. 9-288-048
Subject category: Finance, Accounting and Control
Authors: Kevin F Rock (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1988
Version: 15 January 1993
Length: 11 pages
Data source: Published sources
Topics: Financial management; Advertising; R&D; Health; Crisis management; Acquisition
View full details
Supplement
-
Reference no. 9-208-S25
Spanish language
Subject category: Finance, Accounting and Control
Authors: Kevin F. Rock (Massachusetts Institute of Technology)
Published by: Harvard Business Publishing
Originally published in: 1988
Version: 21 March 1988
Revision date: 9-May-2019
Length: 9 pages
Data source: Published sources
Topics: Acquisition; Acquisitions; Advertising; Financial management; Health; Mergers; Mergers & acquisitions; R&D
View full details