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Management article
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Reference no. 87201
Authors: Alan M Webber (Harvard Business School)
Published by: Harvard Business Publishing
Published in: "Harvard Business Review", 1987
Length: 5 pages
Topics: Interviews; Labor relations; Management philosophy; Managerial skills; Sports
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Abstract

As coach, general manager, and now president of the Boston Celtics, Auerbach has followed his own management philosophy based on loyalty, pride, teamwork, and discipline. The lessons he discusses in this interview are applicable to managers everywhere. The manager of a sports franchise encounters the same problems as any manager running an organization. Unions, uncooperative owners, and the difficulties of keeping players disciplined and motivated all play a part in Red Auerbach''s job.
Teaching note
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Reference no. 5-801-142
Subject category: Human Resource Management / Organisational Behaviour
Authors: Joseph B Lassiter III (Harvard Business School); John T Gourville (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 2 April 2004
Length: 10 pages
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Case
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Reference no. 9-800-069
Subject category: Entrepreneurship
Authors: Joseph B Lassiter III (Harvard Business School); Diana Gardner (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 19 October 2006
Length: 27 pages
Data source: Field research
Topics: Entrepreneurial management; Product planning & policy; Sales; Product development; Sales organization
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Case
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Reference no. 9-804-160
Subject category: Marketing
Authors: John T Gourville (Harvard Business School); Joseph B Lassiter III (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2004
Version: 20 April 2004
Revision date: 17-May-2019
Length: 12 pages
Data source: Field research
Topics: Interviews; Product development; Market research
Notes: To maximise their effectiveness, colour items should be printed in colour.
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About

Abstract

As coach, general manager, and now president of the Boston Celtics, Auerbach has followed his own management philosophy based on loyalty, pride, teamwork, and discipline. The lessons he discusses in this interview are applicable to managers everywhere. The manager of a sports franchise encounters the same problems as any manager running an organization. Unions, uncooperative owners, and the difficulties of keeping players disciplined and motivated all play a part in Red Auerbach''s job.

Related

Teaching note
-
Reference no. 5-801-142
Subject category: Human Resource Management / Organisational Behaviour
Authors: Joseph B Lassiter III (Harvard Business School); John T Gourville (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 2 April 2004
Length: 10 pages
View full details
Case
-
Reference no. 9-800-069
Subject category: Entrepreneurship
Authors: Joseph B Lassiter III (Harvard Business School); Diana Gardner (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 19 October 2006
Length: 27 pages
Data source: Field research
Topics: Entrepreneurial management; Product planning & policy; Sales; Product development; Sales organization
View full details
Case
-
Reference no. 9-804-160
Subject category: Marketing
Authors: John T Gourville (Harvard Business School); Joseph B Lassiter III (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2004
Version: 20 April 2004
Revision date: 17-May-2019
Length: 12 pages
Data source: Field research
Topics: Interviews; Product development; Market research
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details