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Case
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Reference no. 9-388-056
Subject category: Economics, Politics and Business Environment
Authors: John J Coleman (Harvard Business School); David B Yoffie (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1987
Version: February 1992
Length: 13 pages
Data source: Field research
Topics: Business government relations; Competition; International trade; Japan; Semi-conductors; Telecommunications
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Abstract

In 1981, Motorola was re-evaluating its strategy towards Japan. The firm had been successful in penetrating the Japanese market, and it was confronting increased Japanese competition at home. How it should respond and with what kind of organization were the central questions confronting management.
Location:
United States and Japan
Industry:
Semiconductor, telecommunications
Size:
Fortune 500
Other setting(s):
1981
Teaching note
-
Reference no. 5-389-008
Subject category: Economics, Politics and Business Environment
Authors: David B Yoffie (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 1989
Length: 12 pages
View full details
Compact case
Supplement
-
Reference no. 9-388-057
Subject category: Economics, Politics and Business Environment
Authors: John J Coleman (Harvard Business School); David B Yoffie (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1987
Version: 1 April 1991
Length: 3 pages
Data source: Field research
Topics: Business government relations; Competition; International trade; Japan; Semiconductors; Telecommunications
View full details
Supplement
-
Reference no. 9-389-172
Subject category: Economics, Politics and Business Environment
Authors: John J Coleman (Harvard Business School); David Dobrowolski (Ivey Business School, Western University); David B Yoffie (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1989
Version: 28 February 1991
Length: 6 pages
Data source: Published sources
Topics: Business government relations; Competition; International trade; Japan; Semiconductors; Telecommunications
View full details

About

Abstract

In 1981, Motorola was re-evaluating its strategy towards Japan. The firm had been successful in penetrating the Japanese market, and it was confronting increased Japanese competition at home. How it should respond and with what kind of organization were the central questions confronting management.

Settings

Location:
United States and Japan
Industry:
Semiconductor, telecommunications
Size:
Fortune 500
Other setting(s):
1981

Related

Teaching note
-
Reference no. 5-389-008
Subject category: Economics, Politics and Business Environment
Authors: David B Yoffie (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 1989
Length: 12 pages
View full details
Compact case
Supplement
-
Reference no. 9-388-057
Subject category: Economics, Politics and Business Environment
Authors: John J Coleman (Harvard Business School); David B Yoffie (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1987
Version: 1 April 1991
Length: 3 pages
Data source: Field research
Topics: Business government relations; Competition; International trade; Japan; Semiconductors; Telecommunications
View full details
Supplement
-
Reference no. 9-389-172
Subject category: Economics, Politics and Business Environment
Authors: John J Coleman (Harvard Business School); David Dobrowolski (Ivey Business School, Western University); David B Yoffie (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1989
Version: 28 February 1991
Length: 6 pages
Data source: Published sources
Topics: Business government relations; Competition; International trade; Japan; Semiconductors; Telecommunications
View full details