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Thumbnail image for product with reference number 9-186-304
Otisline (A)
Case
-
Reference no. 9-186-304
Subject category: Knowledge, Information and Communication Systems Management
Authors: F Warren McFarlan (Harvard Business School); Donna Stoddard (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1986
Version: 15 July 1990
Length: 16 pages
Data source: Field research
Topics: Information systems; Information technology; Accounting; Marketing; Sales
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Abstract

Describes the company's use of information technology to strengthen its position in the elevator sales and service market. Also demonstrates how information technology can be used to better manage and control a large geographically dispersed service organization.
Location:
Connecticut
Industry:
Machinery
Other setting(s):
1985
Thumbnail image for product with reference number 5-193-058
Otisline (A) & (B)
Teaching note
-
Reference no. 5-193-058
Subject category: Knowledge, Information and Communication Systems Management
Authors: Donna Stoddard (Harvard Business School); Lynda M Applegate (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1992
Version: 22 October 1992
Length: 8 pages
Data source: Field research
View full details
Thumbnail image for product with reference number 9-102-S22
Otisline (A)
Case
-
Reference no. 9-102-S22
Spanish language
Subject category: Knowledge, Information and Communication Systems Management
Authors: F Warren McFarlan (Harvard Business School); Donna Stoddard (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2007
Version: 15 July 1990
Revision date: 25-Aug-2020
Length: 16 pages
Data source: Field research
Topics: Information systems; Information technology; Accounting; Marketing; Sales
View full details
Thumbnail image for product with reference number 9-190-149
Compact case
Otisline (B)
Supplement
-
Reference no. 9-190-149
Subject category: Knowledge, Information and Communication Systems Management
Authors: Nancy S. Balaguer (Babson College)
Published by: Harvard Business Publishing
Originally published in: 1990
Version: 22 March 1990
Revision date: 5-Jul-2016
Length: 2 pages
Data source: Field research
Topics: Customer service; Focusing on customers; Information systems; Information technology; Service management; Technology
View full details

About

Abstract

Describes the company's use of information technology to strengthen its position in the elevator sales and service market. Also demonstrates how information technology can be used to better manage and control a large geographically dispersed service organization.

Settings

Location:
Connecticut
Industry:
Machinery
Other setting(s):
1985

Related

Thumbnail image for product with reference number 5-193-058
Otisline (A) & (B)
Teaching note
-
Reference no. 5-193-058
Subject category: Knowledge, Information and Communication Systems Management
Authors: Donna Stoddard (Harvard Business School); Lynda M Applegate (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1992
Version: 22 October 1992
Length: 8 pages
Data source: Field research
View full details
Thumbnail image for product with reference number 9-102-S22
Otisline (A)
Case
-
Reference no. 9-102-S22
Spanish language
Subject category: Knowledge, Information and Communication Systems Management
Authors: F Warren McFarlan (Harvard Business School); Donna Stoddard (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2007
Version: 15 July 1990
Revision date: 25-Aug-2020
Length: 16 pages
Data source: Field research
Topics: Information systems; Information technology; Accounting; Marketing; Sales
View full details
Thumbnail image for product with reference number 9-190-149
Compact case
Otisline (B)
Supplement
-
Reference no. 9-190-149
Subject category: Knowledge, Information and Communication Systems Management
Authors: Nancy S. Balaguer (Babson College)
Published by: Harvard Business Publishing
Originally published in: 1990
Version: 22 March 1990
Revision date: 5-Jul-2016
Length: 2 pages
Data source: Field research
Topics: Customer service; Focusing on customers; Information systems; Information technology; Service management; Technology
View full details