Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 5 March 1999
Length: 7 pages
Data source: Field research
Abstract
Provides the background for a discussion of Nike (E1), (E2), and (E3). Outlines Nike's senior management group's early program to deal with the company's increasingly difficult competitive circumstance.
Location:
Industries:
Size:
Gross revenue USD694 million sales
Other setting(s):
1982
About
Abstract
Provides the background for a discussion of Nike (E1), (E2), and (E3). Outlines Nike's senior management group's early program to deal with the company's increasingly difficult competitive circumstance.
Settings
Location:
Industries:
Size:
Gross revenue USD694 million sales
Other setting(s):
1982