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Case
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Reference no. 9-384-057
Published by: Harvard Business Publishing
Originally published in: 1983
Version: 12 July 1991
Length: 18 pages
Data source: Field research

Abstract

A series on implementing strategy as the head of the US subsidiary of a successful Swiss medical products firm. Traces the actions of the CEO over a four year period and highlights his negotiations with the Swiss parent and the way functional components of the strategy were developed and integrated. Describes Hans Wyss' first eight months as CEO of Orthoteks USA.
Industry:
Size:
USD10 million sales
Other setting(s):
1978-1982

About

Abstract

A series on implementing strategy as the head of the US subsidiary of a successful Swiss medical products firm. Traces the actions of the CEO over a four year period and highlights his negotiations with the Swiss parent and the way functional components of the strategy were developed and integrated. Describes Hans Wyss' first eight months as CEO of Orthoteks USA.

Settings

Industry:
Size:
USD10 million sales
Other setting(s):
1978-1982

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