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Supplement
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Reference no. 9-582-105
Subject category: Marketing
Authors: Claudine B Malone (Harvard Business School); Neil Harrison (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 1982
Length: 8 pages
Data source: Field research
Topics: Australia; Building materials industry; Distribution channels; Distribution planning; International marketing
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Abstract

Supplements San Fabian Supply Co. (Philippines).
Case
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Reference no. 9-506-S30
Spanish language
Subject category: Marketing
Authors: Claudine B Malone (Harvard Business School); Neil Harrison (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 14 November 1994
Length: 18 pages
Data source: Field research
Topics: International marketing; Marketing channels; Distribution planning
View full details
Case
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Reference no. 9-582-104
Subject category: Marketing
Authors: Claudine B Malone (Harvard Business School); Neil Harrison (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1982
Version: 14 November 1994
Length: 18 pages
Data source: Field research
Topics: International marketing; Marketing channels; Distribution planning
View full details

About

Abstract

Supplements San Fabian Supply Co. (Philippines).

Related

Case
-
Reference no. 9-506-S30
Spanish language
Subject category: Marketing
Authors: Claudine B Malone (Harvard Business School); Neil Harrison (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 14 November 1994
Length: 18 pages
Data source: Field research
Topics: International marketing; Marketing channels; Distribution planning
View full details
Case
-
Reference no. 9-582-104
Subject category: Marketing
Authors: Claudine B Malone (Harvard Business School); Neil Harrison (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 1982
Version: 14 November 1994
Length: 18 pages
Data source: Field research
Topics: International marketing; Marketing channels; Distribution planning
View full details