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Management article
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Reference no. 80404
Published by: Harvard Business Publishing
Originally published in: "Harvard Business Review", 1980
Revision date: 12-Nov-2025

Abstract

Within our increasingly complex economic system, ways must be found to retain the vigor of simple company structures in diverse, multinational organizations. These authors describe successive phases of corporate planning and conclude that the final one - strategic management - can help revitalize complex enterprises.

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Abstract

Within our increasingly complex economic system, ways must be found to retain the vigor of simple company structures in diverse, multinational organizations. These authors describe successive phases of corporate planning and conclude that the final one - strategic management - can help revitalize complex enterprises.

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