Subject category:
Production and Operations Management
Published by:
Harvard Business Publishing
Version: 8 April 1994
Length: 15 pages
Data source: Field research
Abstract
Faced with growth exceeding 100% per year, James Davis, president of New Balance, must decide how to meet the need for additional capacity. Several factors contribute to a climate of extreme uncertainty. Several options are considered, ranging from a second shift to acquiring a plant in Ireland. Sufficient information is provided to allow an analysis of forecasted demand as well as the strategic financial and organizational implications of alternative courses of action.
Location:
Industry:
Size:
Small, USD5 million sales
Other setting(s):
1978
About
Abstract
Faced with growth exceeding 100% per year, James Davis, president of New Balance, must decide how to meet the need for additional capacity. Several factors contribute to a climate of extreme uncertainty. Several options are considered, ranging from a second shift to acquiring a plant in Ireland. Sufficient information is provided to allow an analysis of forecasted demand as well as the strategic financial and organizational implications of alternative courses of action.
Settings
Location:
Industry:
Size:
Small, USD5 million sales
Other setting(s):
1978