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Supplement
-
Reference no. 9-274-135
Subject category: Finance, Accounting and Control
Product 48422 (9-274-135) has no authors
Published by: Harvard Business Publishing
Originally published in: 1974
Version: 6 October 1975
Length: 16 pages
Data source: Field research
Topics: Competition; Conglomerates; Diversification; Long term planning; Market entry; Strategic market planning
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Abstract

MRC, Inc faces a decision regarding entry into the production of polyester fiber in competition with much larger firms. An updated version of an earlier case by JH McArthur.
Location:
Ohio
Industry:
Manufacturing
Size:
Mid-size, USD300 million sales
Other setting(s):
1966
Case
-
Reference no. 9-274-118
Subject category: Finance, Accounting and Control
Authors: Ronald W Moore
Published by: Harvard Business Publishing
Originally published in: 1973
Version: 30 June 1982
Length: 14 pages
Data source: Field research
Topics: Acquisitions; Capital budgeting; Conglomerates; Strategic planning; Valuation
View full details
Supplement
-
Reference no. 9-207-S20
Spanish language
Subject category: Finance, Accounting and Control
Authors: Ronald W Moore
Published by: Harvard Business Publishing
Originally published in: 1974
Version: 6 October 1975
Revision date: 09-May-2019
Length: 16 pages
Data source: Field research
Topics: Long term planning; Market planning strategy; Market entry; Competition; Diversification; Conglomerates; Production
View full details

About

Abstract

MRC, Inc faces a decision regarding entry into the production of polyester fiber in competition with much larger firms. An updated version of an earlier case by JH McArthur.

Settings

Location:
Ohio
Industry:
Manufacturing
Size:
Mid-size, USD300 million sales
Other setting(s):
1966

Related

Case
-
Reference no. 9-274-118
Subject category: Finance, Accounting and Control
Authors: Ronald W Moore
Published by: Harvard Business Publishing
Originally published in: 1973
Version: 30 June 1982
Length: 14 pages
Data source: Field research
Topics: Acquisitions; Capital budgeting; Conglomerates; Strategic planning; Valuation
View full details
Supplement
-
Reference no. 9-207-S20
Spanish language
Subject category: Finance, Accounting and Control
Authors: Ronald W Moore
Published by: Harvard Business Publishing
Originally published in: 1974
Version: 6 October 1975
Revision date: 09-May-2019
Length: 16 pages
Data source: Field research
Topics: Long term planning; Market planning strategy; Market entry; Competition; Diversification; Conglomerates; Production
View full details