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Supplement
-
Reference no. 9-274-135
Authors: Rusty Mae Moore
Published by: Harvard Business Publishing
Originally published in: 1974
Version: 6 October 1975
Length: 16 pages
Data source: Field research

Abstract

MRC, Inc faces a decision regarding entry into the production of polyester fiber in competition with much larger firms. An updated version of an earlier case by JH McArthur.
Location:
Industry:
Size:
Mid-size, USD300 million sales
Other setting(s):
1966

About

Abstract

MRC, Inc faces a decision regarding entry into the production of polyester fiber in competition with much larger firms. An updated version of an earlier case by JH McArthur.

Settings

Location:
Industry:
Size:
Mid-size, USD300 million sales
Other setting(s):
1966

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