Subject category:
Strategy and General Management
Published by:
IBS Case Development Center
Length: 10 pages
Data source: Published sources
Topics:
Shoprite Holdings Ltd; Shoprite's Geographical expansion; Horizontal integration; Supermarket industry in South Africa; Shoprite's retail formats; South Africa's formal retail sector; South African Development Community; Retailing in South Africa; Department of Trade and Industry in South Africa; Flood inflation in South Africa; Pick ?n Pay
Abstract
Started in the late 1970s with a chain of eight supermarkets in South Africa, Shoprite Holdings Ltd (Shoprite), by 2004, has become Africa''s largest food retailer with more than 900 outlets and a customer base of 10 million people. Having operations across 16 countries in Africa, Shoprite plans to further expand and increase its share of non-South African revenues from 10% to 50%. This case study highlights the strategies behind the rapid growth of Shoprite against the backdrop of trade restrictions, bureaucracy and inflation, that has been the perennial hurdles for the company.
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Abstract
Started in the late 1970s with a chain of eight supermarkets in South Africa, Shoprite Holdings Ltd (Shoprite), by 2004, has become Africa''s largest food retailer with more than 900 outlets and a customer base of 10 million people. Having operations across 16 countries in Africa, Shoprite plans to further expand and increase its share of non-South African revenues from 10% to 50%. This case study highlights the strategies behind the rapid growth of Shoprite against the backdrop of trade restrictions, bureaucracy and inflation, that has been the perennial hurdles for the company.