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Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person
Case
-
Reference no. UVA-E-0266
Subject category: Ethics and Social Responsibility
Authors: Pia Ahmad (Darden School of Business, University of Virginia); Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 19 April 2010
Length: 11 pages
Data source: Published sources
Topics: Advertising and promotion; Branding strategy; Competitive advantage/competing on capabilities; Consumer behavior; Consumer marketing; Corporate responsibility; Distribution; Entrepreneurship and innovation; Ethics; Ethics in marketing; Globalization; Leadership and values; Market segmentation; Marketing; Marketing analysis and research
View full details
Compact case
Case
-
Reference no. UVA-E-0267
Subject category: Ethics and Social Responsibility
Authors: Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia); Pia Ahmad (Darden School of Business, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 04.10
Revision date: 12-Jul-2011
Length: 4 pages
Data source: Published sources
Topics: Change implementation; Ethical issues; Market analysis; Market segmentation; Marketing research; Marketing strategy; Product positioning; Bottom of the pyramid; India; Strategy
View full details
Compact case
Case
-
Reference no. UVA-E-0268
Subject category: Ethics and Social Responsibility
Authors: Pia Ahmad (Darden School of Business, University of Virginia); Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 19 April 2010
Length: 4 pages
Data source: Published sources
Topics: Advertising and promotion; Competitive advantage/competing on capabilities; Consumer behavior; Consumer marketing; Corporate responsibility; Distribution; Environment; Ethical decision making; Ethics; Leadership and organizational behavior; Leadership and values; Market segmentation; Marketing; Marketing research; Pricing
View full details
Compact case
Case
-
Reference no. UVA-E-0269
Subject category: Ethics and Social Responsibility
Authors: Pia Ahmad (Darden School of Business, University of Virginia); Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 19 April 2010
Length: 4 pages
Data source: Published sources
Topics: Branding strategy; Competitive advantage/competing on capabilities; Consumer behavior; Consumer marketing; Direct and Interactive Marketing; Distribution; Ethical decision making; Ethics; Market segmentation; Marketing; Marketing analysis and research; Marketing strategy and planning; Pricing; Product management and new products; Stakeholder management
View full details

About

Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person

Related

Case
-
Reference no. UVA-E-0266
Subject category: Ethics and Social Responsibility
Authors: Pia Ahmad (Darden School of Business, University of Virginia); Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 19 April 2010
Length: 11 pages
Data source: Published sources
Topics: Advertising and promotion; Branding strategy; Competitive advantage/competing on capabilities; Consumer behavior; Consumer marketing; Corporate responsibility; Distribution; Entrepreneurship and innovation; Ethics; Ethics in marketing; Globalization; Leadership and values; Market segmentation; Marketing; Marketing analysis and research
View full details
Compact case
Case
-
Reference no. UVA-E-0267
Subject category: Ethics and Social Responsibility
Authors: Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia); Pia Ahmad (Darden School of Business, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 04.10
Revision date: 12-Jul-2011
Length: 4 pages
Data source: Published sources
Topics: Change implementation; Ethical issues; Market analysis; Market segmentation; Marketing research; Marketing strategy; Product positioning; Bottom of the pyramid; India; Strategy
View full details
Compact case
Case
-
Reference no. UVA-E-0268
Subject category: Ethics and Social Responsibility
Authors: Pia Ahmad (Darden School of Business, University of Virginia); Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 19 April 2010
Length: 4 pages
Data source: Published sources
Topics: Advertising and promotion; Competitive advantage/competing on capabilities; Consumer behavior; Consumer marketing; Corporate responsibility; Distribution; Environment; Ethical decision making; Ethics; Leadership and organizational behavior; Leadership and values; Market segmentation; Marketing; Marketing research; Pricing
View full details
Compact case
Case
-
Reference no. UVA-E-0269
Subject category: Ethics and Social Responsibility
Authors: Pia Ahmad (Darden School of Business, University of Virginia); Jenny Mead (Darden School of Business, University of Virginia); Patricia H Werhane (Darden School of Business, University of Virginia); Michael E Gorman (School of Engineering and Applied Science, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2004
Version: 19 April 2010
Length: 4 pages
Data source: Published sources
Topics: Branding strategy; Competitive advantage/competing on capabilities; Consumer behavior; Consumer marketing; Direct and Interactive Marketing; Distribution; Ethical decision making; Ethics; Market segmentation; Marketing; Marketing analysis and research; Marketing strategy and planning; Pricing; Product management and new products; Stakeholder management
View full details