Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.

Abstract

This is a 3-party negotiation simulation, involving multicultural aspects in the bi-national trade environment of China and Japan. The case was written for MBA students, but could be used in any negotiation, marketing and intercultural management training programme. Mr Kouichi, General Manager of a Japanese trading company, has introduced Daily Spring, a Chinese state-owned enterprise who market bottled spring water, to Yodono, one of the major superstore chains in Japan. Yodono is interested in importing and distributing Daily Spring''s drinking water in Japan. The first round of negotiations between the potential partners has failed. The parties try to re-negotiate a deal. The simulation is designed for 3 parties, each of which can be played by 1 to 3 parties. Reading and preparation takes 30-40 minutes. Ideally time will be given to students beforehand to conduct their own research into the respective negotiating styles in China and Japan.
Location:
Size:
1,000 employees
Other setting(s):
2000

About

Abstract

This is a 3-party negotiation simulation, involving multicultural aspects in the bi-national trade environment of China and Japan. The case was written for MBA students, but could be used in any negotiation, marketing and intercultural management training programme. Mr Kouichi, General Manager of a Japanese trading company, has introduced Daily Spring, a Chinese state-owned enterprise who market bottled spring water, to Yodono, one of the major superstore chains in Japan. Yodono is interested in importing and distributing Daily Spring''s drinking water in Japan. The first round of negotiations between the potential partners has failed. The parties try to re-negotiate a deal. The simulation is designed for 3 parties, each of which can be played by 1 to 3 parties. Reading and preparation takes 30-40 minutes. Ideally time will be given to students beforehand to conduct their own research into the respective negotiating styles in China and Japan.

Settings

Location:
Size:
1,000 employees
Other setting(s):
2000

Related