Strategic Alliances That Work: Should You Build a Strategic Alliance?

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Note

Reference no. 9B05M022

Subject category: Strategy and General Management

Authors: Michael Kelly (Ivey Publishing, Western University); Jean-Louis Schaan (Ivey Business School, Western University)

Published by: Ivey Publishing

Originally published in: 2005

Version: 2009-10-01

Length: 9 pages

Data source: Published sources

Topics: Competitiveness; Alliances; Joint ventures

Share a link: https://casecent.re/p/62180

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Abstract

This note is part of a series entitled ''Strategic Alliances That Work''. It provides guidelines to determine whether an alliance is an appropriate vehicle to pursue business objectives. Specifically, it covers areas such as the strategic rationale for the alliance, the identification of competence and resource gaps in relation to strategic objectives, and a firm''s readiness to enter a collaborative arrangement. Related cases ''Strategic Alliances That Work: Selecting the Right Partner'', ''Strategic Alliances That Work: Negotiating and Designing an Alliance'' and ''Strategic Alliances That Work: Implementing Winning Conditions'', (''9B05M023''), (''9B05M024'') and (''9B05M025'') are also available.