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Subject category: Entrepreneurship
Published by: Harvard Business Publishing
Originally published in: 1997
Version: 5 April 2011
Revision date: 7-Jun-2011
Length: 11 pages
Data source: Field research

Abstract

The general manager of Gillette Singapore faces issues of managing change during the company's global integration with Parker Pen.
Location:
Industry:
Size:
USD6 billion revenues
Other setting(s):
1993-1996

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Abstract

The general manager of Gillette Singapore faces issues of managing change during the company's global integration with Parker Pen.

Settings

Location:
Industry:
Size:
USD6 billion revenues
Other setting(s):
1993-1996

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