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Compact case
Case
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Reference no. 9B05E004
Published by: Ivey Publishing
Originally published in: 2003
Version: 2009-09-28
Length: 5 pages
Data source: Published sources

Abstract

Mars Inc, one of the world''s largest privately-owned businesses, purchased over $4 billion of materials annually, and was aware that many major firms were achieving savings of around five per cent through the use of on-line procurement auctions. The vice-president for business solutions at Mars wondered whether an on-line auction could be designed that would meet the special needs of the Mars company while enabling Mars to achieve the savings necessary to allow the company to prosper and grow in its highly competitive markets.
Location:
Size:
Large
Other setting(s):
2003

About

Abstract

Mars Inc, one of the world''s largest privately-owned businesses, purchased over $4 billion of materials annually, and was aware that many major firms were achieving savings of around five per cent through the use of on-line procurement auctions. The vice-president for business solutions at Mars wondered whether an on-line auction could be designed that would meet the special needs of the Mars company while enabling Mars to achieve the savings necessary to allow the company to prosper and grow in its highly competitive markets.

Settings

Location:
Size:
Large
Other setting(s):
2003

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