Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Version: 2009-09-28
Length: 5 pages
Data source: Published sources
Abstract
Mars Inc, one of the world''s largest privately-owned businesses, purchased over $4 billion of materials annually, and was aware that many major firms were achieving savings of around five per cent through the use of on-line procurement auctions. The vice-president for business solutions at Mars wondered whether an on-line auction could be designed that would meet the special needs of the Mars company while enabling Mars to achieve the savings necessary to allow the company to prosper and grow in its highly competitive markets.
About
Abstract
Mars Inc, one of the world''s largest privately-owned businesses, purchased over $4 billion of materials annually, and was aware that many major firms were achieving savings of around five per cent through the use of on-line procurement auctions. The vice-president for business solutions at Mars wondered whether an on-line auction could be designed that would meet the special needs of the Mars company while enabling Mars to achieve the savings necessary to allow the company to prosper and grow in its highly competitive markets.