Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 07.03.2005
Length: 16 pages
Data source: Published sources
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Abstract
The car industry is the pacesetter for many other industries. It has been at the forefront of the manufacturing revolution, mega-mergers and globalisation. The sheer size of the industry and the potential profits attract many new entrants. As a result, the industry is hyper-competitive and in a constant state of transformation. This note explains the changes in the global automotive industry. The reader will get a good understanding of the issues along the value chain. Moreover, the reader will learn about rising challenges and dilemmas. The note can be used for industry analysis as well as a background reader on the automotive industry.
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Abstract
The car industry is the pacesetter for many other industries. It has been at the forefront of the manufacturing revolution, mega-mergers and globalisation. The sheer size of the industry and the potential profits attract many new entrants. As a result, the industry is hyper-competitive and in a constant state of transformation. This note explains the changes in the global automotive industry. The reader will get a good understanding of the issues along the value chain. Moreover, the reader will learn about rising challenges and dilemmas. The note can be used for industry analysis as well as a background reader on the automotive industry.
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