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Pixar Animation Studios has produced some of the most successful movies in Hollywood history. A rare combination of high quality computer graphic animation, comedy, strong characterisation, engaging scripts and technical innovation is considered to be the key behind the success of Pixar''s movies. Pixar is also known for its talent pool that is considered to be one of the best in the industry. But with its distribution contract with Disney coming to an end along with Pixar''s decision to step up production, questions have been raised about its future success. The case delves into how Pixar was able to attract and nurture a team of highly talented artists and computer experts. The case also gives details of the high-end digital tools that Pixar has developed to create rich and vivid content and how those tools have turned out to be Pixar''s unique selling proposition. The case also helps to discuss the possible future course of action that Pixar can take in the light of the partnership with Disney coming to an end.