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Case
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Reference no. 805-026-1
Subject category: Entrepreneurship
Authors: Anastasios G Karamanos; Kunal Nandwani
Published by: ESSEC Business School
Published in: 2005
Length: 7 pages
Data source: Field research
Topics: Business development; Mergers; Post-merger integration
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Abstract

This is the second of a two-case series (805-013-1 and 805-026-1). The (A) case covers the takeover of Yezzz.com by De Persgroep, a Belgium media group, in May 2004. The case discusses organisational developments and the synergies between Yezzz.com and De Persgroep. A video (805-013-3) is available to accompany this case series.
Location:
Belgium
Industry:
Internet auctions
Size:
5 employees
Other setting(s):
May 2004 to May 2005
Teaching note
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Reference no. 805-013-8
Subject category: Entrepreneurship
Authors: Anastasios G Karamanos; Kunal Nandwani
Published by: ESSEC Business School
Published in: 2005
Length: 11 pages
Data source: Field research
View full details
Case
-
Reference no. 805-013-1
Subject category: Entrepreneurship
Authors: Anastasios G Karamanos; Kunal Nandwani
Published by: ESSEC Business School
Published in: 2005
Length: 25 pages
Data source: Field research
Topics: Entrepreneurship; On-line auctions; Marketing strategy; On-line communities; Organisational management; Financing
View full details
Supporting video
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Reference no. 805-013-3
Subject category: Entrepreneurship
Authors: Anastasios G Karamanos
Published by: ESSEC Business School
Published in: 2005
Length: 21 minutes
Data source: Field research
Topics: Entrepreneurship; On-line auctions; Marketing strategy; On-line communities; Organisational management; Financing
Notes: File size 843.3 MB. Click for more information.
View full details

About

Abstract

This is the second of a two-case series (805-013-1 and 805-026-1). The (A) case covers the takeover of Yezzz.com by De Persgroep, a Belgium media group, in May 2004. The case discusses organisational developments and the synergies between Yezzz.com and De Persgroep. A video (805-013-3) is available to accompany this case series.

Settings

Location:
Belgium
Industry:
Internet auctions
Size:
5 employees
Other setting(s):
May 2004 to May 2005

Related

Teaching note
-
Reference no. 805-013-8
Subject category: Entrepreneurship
Authors: Anastasios G Karamanos; Kunal Nandwani
Published by: ESSEC Business School
Published in: 2005
Length: 11 pages
Data source: Field research
View full details
Case
-
Reference no. 805-013-1
Subject category: Entrepreneurship
Authors: Anastasios G Karamanos; Kunal Nandwani
Published by: ESSEC Business School
Published in: 2005
Length: 25 pages
Data source: Field research
Topics: Entrepreneurship; On-line auctions; Marketing strategy; On-line communities; Organisational management; Financing
View full details
Supporting video
-
Reference no. 805-013-3
Subject category: Entrepreneurship
Authors: Anastasios G Karamanos
Published by: ESSEC Business School
Published in: 2005
Length: 21 minutes
Data source: Field research
Topics: Entrepreneurship; On-line auctions; Marketing strategy; On-line communities; Organisational management; Financing
Notes: File size 843.3 MB. Click for more information.
View full details