SIG Combibloc: Supply Chain Innovations

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Prize winner

Case

Reference no. 605-025-1

Subject category: Production and Operations Management

Authors: Holger Materlik (WHU Otto Beisheim School of Management); Lutz Kaufmann (WHU Otto Beisheim School of Management); Alex Michel (WHU Otto Beisheim School of Management); Dominik Boskamp (WHU Otto Beisheim School of Management); Franziska May (WHU Otto Beisheim School of Management); Dominik Steinkuehler (WHU Otto Beisheim School of Management)

Published by: WHU - Otto Beisheim School of Management

Published in: 2005

Length: 20 pages

Data source: Field research

Topics: Supply chain; Tetra Pak; Sourcing; Purchasing; Customer orientation; Lead time; Procurement; Make or buy; Supply chain management (SCM); Performance

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Abstract

The case study takes place at SIG Combibloc, the second biggest packaging technology group worldwide for aseptic packages for food and beverages. It presents SIG Combibloc?s corporate structure with special regard to the supply chain related departments and processes. The story evolves around the Head of Supply Chain Management (SCM) Theodore Streng, at SIG Combibloc. At the end of 2002 a benchmark report, comparing SIG Combibloc to its main competitor Tetra Pak, was released. It shows the shortcomings of SIG Combibloc within the SCM especially concerning the speed of implementation of new printing designs and lead times. A teaching note supplement ''605-025-9'' is available to accompany the teaching note.

Location:

Europe

Industry:

Industrial manufacturing

Size:

4,000 employees

Other setting(s):

2002