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Background note
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Reference no. 905-017-5
Published by: Asia Case Research Centre, The University of Hong Kong
Published in: 2005
Length: 19 pages
Data source: Field research

Abstract

The market share of China''s domestic handset enterprises increased dramatically in the domestic market in 2003. However, the market share has started to decrease from the beginning of 2004. What are reasons leading to the current crisis for China''s domestic handset brands? What had domestic and foreign handset enterprises done before and during the crisis? What kind of role will domestic handset enterprises play in China''s domestic handset market in the future, and how? This case describes the up-to-date situation in China''s domestic handset market, and provides brief analyses.
Location:
Other setting(s):
2005

About

Abstract

The market share of China''s domestic handset enterprises increased dramatically in the domestic market in 2003. However, the market share has started to decrease from the beginning of 2004. What are reasons leading to the current crisis for China''s domestic handset brands? What had domestic and foreign handset enterprises done before and during the crisis? What kind of role will domestic handset enterprises play in China''s domestic handset market in the future, and how? This case describes the up-to-date situation in China''s domestic handset market, and provides brief analyses.

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Location:
Other setting(s):
2005

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