Subject category:
Knowledge, Information and Communication Systems Management
Published by:
IBS Research Center
Length: 6 pages
Data source: Published sources
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https://casecent.re/p/63480
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Abstract
When Sam Palmisano took over the reins at IBM in late 2002, he laid out a grand vision for the company. He termed his vision ''e-Business On Demand'' and placed a gamble on the concept of providing computing power and services on demand, like electricity, where the user paid for services used. Although On Demand was publicised as the best thing to happen after the Internet, the concept itself was inlaid with a few major flaws that needed to be ironed out before the idea took root in the market. The early 2000s saw IBM (International Business Machines) lose major contracts with its customers plunging the entire On Demand initiative into uncertainty. The case explains the concept of On Demand computing and discusses the major problems that need to be resolved before widespread acceptance of the concept is possible. It also looks into the example of IBM''s initiative and leaves scope for discussing the future of the On Demand model.
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Abstract
When Sam Palmisano took over the reins at IBM in late 2002, he laid out a grand vision for the company. He termed his vision ''e-Business On Demand'' and placed a gamble on the concept of providing computing power and services on demand, like electricity, where the user paid for services used. Although On Demand was publicised as the best thing to happen after the Internet, the concept itself was inlaid with a few major flaws that needed to be ironed out before the idea took root in the market. The early 2000s saw IBM (International Business Machines) lose major contracts with its customers plunging the entire On Demand initiative into uncertainty. The case explains the concept of On Demand computing and discusses the major problems that need to be resolved before widespread acceptance of the concept is possible. It also looks into the example of IBM''s initiative and leaves scope for discussing the future of the On Demand model.