Product details

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Reference no. IMD-6-0264-V
Published by: Institute for Management Development (IMD)
Published in: 2004

Abstract

This is a video clip showing a humorous 30 second advertisement for Numico infant food. It can be shown in conjunction with the (A) and (B) cases.
Location:
Industry:
Size:
EUR4-5 billion annual revenue
Other setting(s):
November 2002 to January 2004

About

Abstract

This is a video clip showing a humorous 30 second advertisement for Numico infant food. It can be shown in conjunction with the (A) and (B) cases.

Settings

Location:
Industry:
Size:
EUR4-5 billion annual revenue
Other setting(s):
November 2002 to January 2004

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