Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Darden Business Publishing
Length: 19 pages
Data source: Generalised experience
Share a link:
https://casecent.re/p/652
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
This note is designed to facilitate a discussion and analysis of Ford Motor Company''s e-commerce strategy in 1999-2000. It presents an independent analysis of costs and savings along the automobile-industry supply chain as well as recent information regarding auto dealers'' reactions to Ford''s e-commerce initiatives.
About
Abstract
This note is designed to facilitate a discussion and analysis of Ford Motor Company''s e-commerce strategy in 1999-2000. It presents an independent analysis of costs and savings along the automobile-industry supply chain as well as recent information regarding auto dealers'' reactions to Ford''s e-commerce initiatives.