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Case
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Reference no. 9-806-023
Subject category: Entrepreneurship
Published by: Harvard Business Publishing
Originally published in: 2005
Version: 11 September 2006
Length: 23 pages
Data source: Field research
Notes: Customers will need to be registered on the Harvard Business Publishing website in order to view the video. http://cb.hbsp.harvard.edu/cb/search/9-806-023?Ntk=HEMainSearch&N=0

Abstract

This case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. DentalCorp is the fifth largest provider of dental insurance in Brazil and has tripled its sales in the past two years. Whether to expand to Chile or to continue expansion in Brazil is the major strategic choice facing the company at the end of 2004.
Location:
Size:
USD4 million revenues, 100 employees
Other setting(s):
2004

About

Abstract

This case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. DentalCorp is the fifth largest provider of dental insurance in Brazil and has tripled its sales in the past two years. Whether to expand to Chile or to continue expansion in Brazil is the major strategic choice facing the company at the end of 2004.

Settings

Location:
Size:
USD4 million revenues, 100 employees
Other setting(s):
2004

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