Subject category:
Strategy and General Management
Published by:
IBS Case Development Center
Length: 7 pages
Data source: Published sources
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https://casecent.re/p/66413
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Abstract
The tiny island of Macau was the number one destination for gamblers from Asia. Local billionaire, Stanley Ho monopolised the gambling industry in Macau for 40 years. In 2002, the local government of Macau opened up the gambling sector. With the opening up of this sector, Macau''s popularity as a gambling destination was expected to compete with Las Vegas. The case offers an insight into the gambling industry in Macau and provides the scope to discus whether Macau can be as powerful a gambling destination as Las Vegas and therefore become Asia''s Las Vegas.
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Abstract
The tiny island of Macau was the number one destination for gamblers from Asia. Local billionaire, Stanley Ho monopolised the gambling industry in Macau for 40 years. In 2002, the local government of Macau opened up the gambling sector. With the opening up of this sector, Macau''s popularity as a gambling destination was expected to compete with Las Vegas. The case offers an insight into the gambling industry in Macau and provides the scope to discus whether Macau can be as powerful a gambling destination as Las Vegas and therefore become Asia''s Las Vegas.